Senior Social Media Manager
An exciting opportunity has arisen for a Senior Social Media Manager to join my Altrincham based client on a permanent basis. Apply today by contacting Lauren on 0161 843 1353.
£40,000 - £50,000 PA
About the company:
Fast-growing, premium oral care brand on a mission to redefine the dental and whitening space. Known for our innovative products and powerful brand identity, we’re scaling rapidly through e-commerce and retail. Social media has been a driving force in building our brand, and we’re now looking for a senior-level Social Media Manager to take our strategy to the next level — blending creativity, strategy, and data to drive growth and sales.
About the role:
This is a senior, hands-on role for someone who lives and breathes social media but also understands its commercial power.
You’ll own and lead the global social media strategy, working closely with our CEO and marketing team to ensure every piece of content and campaign aligns with our brand vision and sales objectives.
You’ll be responsible for leading strategy across Instagram, TikTok, Facebook, Pinterest, Snapchat, and emerging platforms — using data and insight to inform decisions and maximise ROI. This is not just about making content look good; it’s about driving engagement that converts to revenue.
Key Responsibilities:
- Develop and execute a forward-thinking social media strategy that drives brand awareness, community growth, and measurable sales.
- Translate business goals into platform-specific social strategies with clear KPIs and performance metrics.
- Identify and leverage emerging trends, platforms, and opportunities to keep the client ahead of the curve.
- Collaborate with creative, marketing, and influencer teams to deliver high-performing campaigns.
- Ensure all content is on-brand, data-informed, and conversion-focused.
- Use analytics tools to measure and report on performance, engagement, reach, and conversion.
- Deliver actionable insights to the wider team — making strategic recommendations to optimise campaigns.
- Own monthly and quarterly social media reporting tied directly to revenue and growth targets.
- Build, nurture, and engage a loyal community across social platforms.
- Drive organic growth while supporting paid media initiatives.
- Collaborate with the influencer team to align partnerships with social strategy.
- Mentor and work alongside the Social Media Executive and other team members.
- Collaborate closely with the CEO and Marketing Executive to ensure alignment between content, campaigns, and commercial goals.
- Work cross-functionally with e-commerce and creative to ensure seamless execution.
Skills and expertise:
- 4+ years’ experience managing social media for a consumer brand (beauty, wellness, or lifestyle preferred).
- Proven track record of driving measurable sales growth through organic and paid social.
- Strong understanding of performance metrics, analytics, and reporting.
- Creative mindset with strategic and commercial acumen.
- Experience managing or mentoring junior team members.
- Deep knowledge of Instagram, TikTok, Pinterest, Facebook & Snapchat.
- Excellent copywriting, storytelling, and communication skills.
- Passion for beauty, wellness, and innovative branding.
About Nova
At Nova Recruitment, we hold a wealth of experience and trade knowledge. We utilise expert search strategies and established industry connections to offer the best support for you and your business. Based in the heart of Manchester, we operate across the whole of the UK sourcing professionals across various sectors.
Nova were able to find the perfect candidate for us not just in relation to skills but also company ethos. They are now considered our trusted staffing partner and are vital to all our expansion projects.
Nova took all the stress out of hiring quality Engineers at short notice for our projects in the US and S. America; they are our go to partner for urgent requirements.
I found Nova to be responsible and flexible in determining our requirements. I have been more than satisfied with the whole process and would recommend them.
Nova Recruitment is my go-to recruitment agency. They have helped me source a number of positions in my business, including sales, finance and web development.